If I remember to, I post a link onto either Twitter, FB or LinkedIn -- whichever one seems to be a better fit. I don't always do it, because very few pieces get any attention in those places. I don't think Twitter and LinkedIn like me much, and FB is mostly a place where family and friends might read it. I am not sure that it helps at all, and I don't want my IRL FB people to think I'm just trying to hustle them.